Case Study—
Case Study—
18

FNB Norcal

Website Management
Digital Marketing
SEO Audits & Optimization

KEY
RESULTS

Increased web traffic by 70%

Achieved Page 1 Google ranking for “San Francisco Banking”

Generated 27% of new sales through social media marketing

First National Bank of Daly City opened its doors to the community in 1963.

By 1995, the bank had expanded from a single branch with $1 million in assets to 12 branches with $660 million, prompting a name change to First National Bank of Northern California. The bank continues to uphold its founding philosophy of delivering quality financial products paired with exceptional personal service.

To improve usability and strengthen awareness of its offerings, the bank partnered with Genacom to redesign and modernize its website. The project involved reorganizing content, streamlining navigation, and updating the site’s overall infrastructure.

Working closely with the bank’s marketing team, Genacom developed a professional, user-focused website that reflects First National Bank’s reputation for leadership and accessibility within the financial industry.

nTier Website Management Services
nTier Website Management Services
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