Case Study—
Case Study—
19

Hearst Corporation

Website Management
SEO Audits & Optimization
Digital Marketing

KEY
RESULTS

Increased web traffic by 35%

Achieved Page 1 Google ranking for “best places to visit in California”

Generated 23% of total sales through social media marketing

Hearst Corporation is one of the nation’s largest and most diversified media companies, with major interests spanning magazines, newspapers, business publishing, cable networks, television and radio broadcasting, digital media, and real estate.

Relying on a first-generation content management system, Hearst faced challenges with system support and scalability. To maintain smooth operations during a major transition, the company needed expert technical assistance to manage and optimize performance while training staff and uploading new content.

Genacom’s nTier Managed Services team provided the specialized support required to keep Hearst’s operations running seamlessly. This included data management, staff training on the new CMS, and custom configurations tailored to Hearst’s publishing workflows—ensuring a smooth transition and improved long-term efficiency.

nTier Website Management Services
nTier Website Management Services
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