Presentation is Everything and Content is King

Presentation is more important than you might think. Fresh graphics and content, placement, design, and cutting-edge development are all essential elements in attracting visitors.

Whatever your goal, you need a website that people want to visit. However, there are many elements to having a website that people want to see; it all starts with a presentation.

Presentation is more important than you might think. Fresh graphics and content, placement, design, and cutting-edge development, are all essential elements in attracting visitors. 

What are your graphics like on your website? Are they fresh and inviting? Do they represent the message you want to get across? Are you lacking a brand or logo that people can remember you by?

Image is everything; nobody wants to eat at a dirty restaurant or shop in a crowded and cluttered department store. If your website isn’t organized and visually appealing, you will make it difficult to catch your visitor’s eye and keep their attention. The web is no different; if users don’t like what they see or have difficulty finding what they are looking for, they will quickly click to find another resource.  

How about your content? When was the last time you added new content? Is there something for your visitors to come back to see, or have they read everything they need to know?

Content is King. Not only is content what the search engines feed off of, but it’s also your only way of representing your business and communicating your beliefs to your internet audience. If your website copy is stale, your traffic will reflect it.   So don’t hold back on keeping your website up to date with the latest news, products, services, or opinions. 

Maybe you are answering yes to some of these questions but not all of them.   Whether your site needs a little help or a lot of use, there is no reason to get overwhelmed. Ter Designer is a service that allows experienced web designers to work with you on an ongoing basis to ensure your website design is in line with today’s latest trends and that your content is always up to date.